CASE STUDY: EXARTA

Exarta is thriving as a top ‘Metaverse-as-a-Service’ company in the Isle of Man, offering custom AI-driven virtual assistants, personalised virtual stores, and custom Fortnite Islands.

WHO ARE EXARTA, AND WHAT FUELS THEIR BUSINESS VISION?

The team is dedicated to enabling business owners to enhance their engagement, foster deeper customer connections, and amplify their brand story in ways that traditional marketing channels simply can’t match.

Their latest offering, Odyssey, is a free plug-in that seamlessly integrates a 3D virtual store into existing Shopify websites. This first-of-its-kind app requires no coding skills, revolutionising the virtual store set-up in a matter of seconds.

Exarta’s mission is to bring Web 3.0 technology to a broader audience, ensuring accessibility for all, regardless of size or budget constraints. This transition serves as a stepping stone for businesses aiming to lead in tech advancements. 

WHY DID EXARTA CHOOSE THE ISLE OF MAN AS ITS BASE?

Exarta launched in the Isle of Man in 2021 and has witnessed remarkable growth ever since.

Brimming with fresh, local talent, the island has been instrumental in Exarta’s success. The team plans to continue investing in local talent and to support Manx education, providing internships for school leavers and entry-level jobs for graduates. This will go hand-in-hand with Exarta’s plans to move into bigger office premises this year. 

Most of all, the Isle of Man’s world-class power and telecoms infrastructure has allowed Exarta to thrive as a tech start-up and sustain rapid growth as an international online service provider.

This, and the fact that the Island is exceptionally well-connected with a constant flow of direct flights to destinations across the UK, makes it an ideal location for a head office, especially for a global company like Exarta.

HOW HAS THE SUPPORT FROM DIGITAL ISLE OF MAN IMPACTED EXARTA’S JOURNEY?

Digital Isle of Man’s networking events, such as Digital Isle 2023, have played a pivotal role in Exarta’s prominence as a proud Manx tech company. They have provided invaluable opportunities to connect with like-minded individuals and establish meaningful relationships with other companies within the innovative tech sector.

The collaborative atmosphere nurtured by Digital Isle of Man has been a cornerstone in enhancing Exarta’s visibility on the Island, massively contributing to the company’s overall growth.

WHAT ACHIEVEMENT STANDS OUT AS EXARTA’S FAVOURITE SO FAR?

Since 2021, Exarta has opened three different offices across the world - the Isle of Man, Pakistan, and, as of May 2023, Dubai.

In 2023 alone, Exarta launched the Odyssey app, AI-powered avatar Zeniva.ai, created 5 AAA quality Fortnite islands, and held their first big gaming tournament with over 16 participating teams.

WHAT ARE EXARTA’S UPCOMING PLANS, AND HOW DOES THE ISLE OF MAN FIT IN?

With Exarta’s ongoing expansion, plans are underway to relocate to a more spacious office on the Island. This move is geared towards accommodating the growth in local staff so that they can continue scaling their Metaverse operations. Digital Isle of Man has already been on-hand to assist with this initiative through the Financial Assistance Scheme (FAS) grant application, designed to bolster businesses situated in the Isle of Man by expanding their teams. The FAS initiative extends a comprehensive support package that encompasses various facets such as building expenses, machinery procurement, new hires and rental costs.

Exarta is proud to be an Isle of Man-based company, and the Island’s commitment to cultivating a forward-thinking and innovative environment through organisations such as Digital Isle of Man aligns directly with Exarta’s vision and goals. The progressive policies and supportive infrastructure create an ideal ecosystem for a tech company like Exarta to thrive.