Rivalry partner with Bitcoin exchange, CoinCorner

Isle of Man licensed betting platform, Rivalry, is the latest esports focused sportsbook to adapt to changing player preferences by supporting payments through Bitcoin by integrating Bitcoin exchange CoinCorner as a new payment gateway.

The unique partnership will allow Rivalry customers to directly transfer funds and winnings into Bitcoin and further cryptocurrencies at a guaranteed ‘best market price’, thereby utilising CoinCorner’s exchange provisions.

Forward-thinking operators like Rivalry believe esports provide a glimpse into the future of betting. Their average esports bettor is in their early twenties - an early adoptor and digital native that is no stranger to Bitcoin, but maybe less so to traditional betting mechanics and terminology. This brings new opportunities for operators to reshape and reimagine the betting experience.

Steven Salz, CEO at Rivalry commented:

“Our integration with CoinCorner has allowed us to offer Bitcoin as a payment option to our players and further simplify the payment experience. It’s partnerships like these that help us evolve the betting experience for a new cohort of bettors that think and behave differently.

Founded in 2014 as a UK Bitcoin exchange, CoinCorner has strengthened its B2B functions, by providing new crypto-led services such as payment processing allowing diverse sectors to benefit from crypto-led innovations."

UK Bitcoin exchange, CoinCorner, has seen business appetite adjusting to accommodate the recent rise in demand for online banking and payment methods, with an uptick in businesses keen to introduce Bitcoin payments as a way to gain competitive advantage by opening up to new markets, receiving cheaper fees and no chargebacks.

Sam Tipper, Business Development Manager at CoinCorner, said: 

“Since I joined CoinCorner in 2019, we’ve been making huge strides in assisting businesses across multiple industries to accept Bitcoin - preparing them for the new reality of a changing payment landscape. This is particularly true for businesses regulated out of the Isle of Man, like Rivalry, who cater to a global market.”

While the gambling industry debates on the staying power of esports as a profitable betting market, operators like Rivalry are adapting with ease and transforming the betting experience to meet the needs of an evolving user base.